One of the lead financial institution has decided to significantly enhance their online activities for financial services (loans, mortgages) and decided to create whole new company website, which will also serve as the main lead generation channel.
The intention was to create a product-oriented responsive corporate website reflecting SEO and having with effective navigational structure, which will meet the needs of selected target user groups, leading to acquiring new customers and increasing the conversion ratio.
These steps aimed to accommodate users’ needs to a greater extent, and provide higher efficiency of the web with respect to meeting the commercial goals of the company. At the same time, this was to be closely linked with a good impression made on the visitors using the site.
We delivered the new website with regard to all of clients’ requirements and functionalities and we managed to meet the new website launch deadline.